You’d be hard-pressed to think of two more influential men in the world of watches than Richemont’s Franco Cologni and LVMH’s Jean-Claude Biver. They are both bastions of the old guard – working their way up from the bottom in the 1970s to become true visionaries and decision-makers in this space today. Cologni began his career selling licensed Cartier-branded cigarette lighters and eventually became not only CEO of Cartier for some time, but also later chairman of Vacheron Constantin and Panerai, both of which he was instrumental in bringing into the Richemont group. A board member for some time, Cologni is responsible for a lot of what we see at Richemont. And Biver, well, you know his story. And so when one ribs the other, and publicly no less, you have to take note.